Digital marketing is the promotion of products, services, or brands using online channels and digital technologies. It helps businesses reach a global audience, engage with customers in real time, and track campaign performance with data-driven insights.

• Social Media Marketing (SMM) – Promotes brands on platforms like Facebook, Instagram, LinkedIn, and Twitter to increase engagement.
• Content Marketing – Focuses on creating valuable content (blogs, videos, infographics) to attract and retain customers.

• Video Marketing – Utilizes video content on platforms like YouTube, TikTok, and Instagram to engage users.

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Digital marketing is an essential strategy for businesses in the modern era, enabling them to reach potential customers efficiently and cost-effectively.